CF
Colin Fraley
Founder β€’ Advisor β€’ Podcast Host
πŸŽ™οΈ Season Two of β€œSTARTUP or SHUTUP!” Podcast Starts Tuesday May 28th 2026!

Tech for small business owners, built by someone who's actually run one.

AI receptionists, scheduling automation, CRM builds, workflow automation, and websites β€” built right, priced fairly, owned by you at hand-off. I'm Colin Fraley. I've been the bottleneck, so I know what good tech for a small business actually looks like.

Most builds run $1,500–$10,000. Transparent quotes in writing before work starts.

Who this is for

Built for owner-operators, not enterprise.

If you're an owner-operator running a small business β€” service, retail, trade, professional β€” and you know you need tech but every AI agency cold-calling you sounds the same, you're in the right place. BizTechy.ai builds the five things small businesses actually need. Nothing more, nothing fluffy. If you're an enterprise looking for a Salesforce overhaul, this isn't that.

What we build

Five services. Nothing fluffy.

Build pricing only β€” maintenance is separate and explained below.

AI Receptionist

AI that answers your phone 24/7, books appointments, captures leads, and routes urgent calls to you when it matters.

$1,500–$4,000(plus $50–$150/mo for the underlying service from the provider, paid directly by you)
Good fit if: You're losing leads to missed calls or you're answering the phone during jobs.

Scheduling Automation

An online booking system tied into your calendar, your team's calendars, and your customer notifications. No more phone-tag scheduling.

$1,000–$3,500Low or no ongoing platform fees depending on which tool we use.
Good fit if: Half your week is spent coordinating appointments by text or phone.

CRM Build or Migration

A simple, working CRM that fits your business. We build new or migrate you off whatever's not working. No 90-day implementation projects.

$2,000–$8,000depending on complexity and data migration.
Good fit if: Your "CRM" is currently a notebook, a spreadsheet, or a tool you bought and never used.

Workflow Automation

After-hours follow-up flows, quote-to-invoice automation, lead nurture sequences, internal task automation β€” the connecting tissue between your tools.

$1,500–$6,000depending on scope.
Good fit if: You're doing the same admin task more than 10 times a week, or leads are slipping because nobody followed up.

Website Refresh or Shopify Build

A fast, modern website that actually converts. Or a Shopify store if you sell product. No 12-month rebuilds, no $20K agency quotes.

$2,500–$10,000depending on scope and integrations.
Good fit if: Your current site embarrasses you or you're losing customers because it looks dated.
After the build

Built, handed off, supported on your terms.

Every BizTechy.ai build includes a 30-day settling-in period after deployment β€” that's when we fix bugs, make small adjustments, and make sure everything is working the way you expected. After that 30-day window, you decide how you want ongoing support to work. Three options, all transparent:

Walk away.

$0

What you get: The build, fully owned. Logins, code, data, documentation. You handle everything from there.

Best for: Confident owner-operators who don't anticipate needing ongoing help, or who already have someone on retainer who can maintain things.

Most popular

12-month maintenance plan.

+20% of your build pricepaid up front, renewable annually

What you get: Ongoing bug fixes, small adjustments, integration updates when third-party tools change, reasonable email/chat support, and priority response.

Best for: Most customers. If you anticipate needing more than 4 hours of help over the year, the math beats ad-hoc.

Ad-hoc hourly support.

$200/hrat the current rate (subject to change with notice)

What you get: Pay only when you need us. Email or call, we quote the hours, you approve, we do the work.

Best for: Customers who only need occasional help and prefer not to commit to a plan.

You choose at hand-off. You can switch between options later. No lock-in, no auto-renewal, no surprise charges.

How we work

Quote, build, hand off.

Want to see the full service offering? Visit BizTechy.ai

01

Free 15-min call.

Tell me what you're trying to fix. I'll tell you honestly whether BizTechy.ai is the right place to start or whether you should look at advisory first.

02

Fixed quote.

Scope, price, and timeline in writing before any work starts. No "discovery fees," no estimates that quietly balloon.

03

Build.

Most projects run 2–6 weeks depending on scope. You see progress as it happens.

04

30-day settling period.

Build is deployed. We fix anything that doesn't work right and tighten up anything that's not quite what you wanted.

05

You choose what comes next.

Walk away, maintenance plan, or ad-hoc support. Your call.

What makes us different

I'm the better agency.

Every AI agency cold-calling you this month sounds the same. $497/mo retainer, you don't own anything, six-month onboarding, account manager who couldn't explain what was built. BizTechy.ai is the operator-led version of that β€” same services, different posture.

Transparent pricing.

Quotes in writing before work starts. Ranges visible on this page. Maintenance and ad-hoc rates published. No mystery.

You own what we build.

When the project ends, the logins, the code, the data are yours. Walk away after 30 days if you want β€” no vendor lock-in.

Maintenance is optional and renewable, not a trap.

Most agencies bury you in $497/mo retainers forever. We sell 12-month plans you renew on your terms, or you pay only when you need help.

Operator-led.

I've actually run small businesses. So has the work β€” every build is designed for someone who's busy, owner-operated, and doesn't have IT staff.

Not sure yet?

When you should start with advisory first.

If you're not totally sure what to build, or you suspect the real problem is operational and not technical, you'll waste money buying tech you don't end up using. I see this constantly. Start with a Shop Diagnostic on the advisory side first β€” figure out what's actually broken, then come back here when you know what tech you actually need. Learn more about advisory

Auto specialty shop owners β€” there's a dedicated page for you. See the auto specialty page

About the operator

Who's actually behind this.

I'm Colin Fraley. I built BizTechy.ai because I kept seeing small business owners get sold software they didn't need by agencies that didn't understand their business. I've managed a coffee shop to #2 out of 217 stores. I've built and exited a Superhost Airbnb. I've helped scale two healthcare startups. I host the Startup or Shutup podcast. I founded PeerFounder.com, a fintech platform for small businesses. The tech you buy from BizTechy.ai is shaped by all of that β€” by someone who knows what it's like to be on your side of the table.

FAQ

Common questions.

Ready to get started?

Start with a free 15-minute call. I'll tell you honestly whether BizTechy.ai is the right fit or whether you should look at something else first.